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Communications, Mind, Social

The Knowledge Gap Theory and Why It Matters to You

As discussed in a previous blog, heuristics, or mental shortcuts, help us make sense of the world. These shortcuts help our brains muddle through information-processing problems like: Information overload Constructing meaning from mountains of information Making quick decisions How to know what needs to be remembered. The problem with many of these mental shortcuts is that they tend to leave “cognitive holes”, or gaps in … Continue reading The Knowledge Gap Theory and Why It Matters to You

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Communications, Mind

6 Ways to Counteract the Backfire Effect

Cognitive biases are patterns our brains use when processing information. For better or worse, they help us construct meaning out of bits and pieces of information. While these heuristics – or ‘mental shortcuts’ – exist to save our brains precious energy and time, they also affect our daily social communication skills and interactions. In short, these mental shortcuts can have negative consequences by drastically distorting … Continue reading 6 Ways to Counteract the Backfire Effect

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Communications

Every Conversation Has A Purpose – What’s Yours?

We all have multiple conversations every day, both online and off. Conversations with family, friends, neighbours, colleagues, and complete strangers. Some are one-offs, but many are part of a series in an ongoing narrative – and these opportunities are where you can use your conversational skills to build constructive dialogue around food and farming. Each interaction has the power to advance or destroy the narrative, … Continue reading Every Conversation Has A Purpose – What’s Yours?

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